Media Planner

🌟 Media Planner - Onsite (Lisbon, Portugal)

Company Description

Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. Experiences are the human side of data-driven, tech-fueled marketing. And, we are passionate about boldly leading our clients into the future. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands.

We are the Citizens of Starcom. We are Brave, Kind, Inclusive and Resilient.

Job Description

We are looking for a highly motivated and experienced Media Planner with strong knowledge of offline advertising campaigns. You would be responsible for planning, negotiating, and executing media plans.

What You'll Do:

• Collect and analyze market data
• Identify target audiences and understand their behavior and habits
• Determine the best media outlet mix for our campaigns
• Plan and optimize ad campaigns
• Allocate budgets and monitor costs
• Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
• Evaluate the success of media strategies and campaigns
• Reporting

Qualifications

• Minimum 3 years of experience as a Media Planner in Media Agencies in Portugal (mandatory)
• Have offline media planning knowledge, experience, and are a heavy user of media planning tools (mandatory)
• Good knowledge of Excel
• Knowledge in the different phases of planning: research, strategy, tactic, negotiation, buying, following-up, optimization, and invoicing
• Good interpersonal, negotiation, and communication skills, for liaising with colleagues, clients, and media owners
• Portuguese native (mandatory)
• Good English Level (B1 or more)
• Attention to detail and ability to manage multiple priorities
• Knowledge in statistics and database will be valued
• Knowledge of Yumi and AdLog will be valued

Additional Information

• #WorkYourWorld: up to 6 weeks/year from more than 100 countries (including anywhere in Portugal), from your 1st year within the Groupe.
• Growing in such a challenging and 'fast-paced' environment!
• Acknowledge and commit to comply with our internal procedures intending to prevent bribery and corruption.

Job Category: Marketing