Paid Social Ads Specialist (Remote)

About the Company

StudioForty9 is a recognized leader in the Irish digital sector, with an award-winning and proven track record of delivering, maintaining, and continuously improving high-performance ecommerce and omnichannel retail solutions for the Irish retail industry. The team is experienced, innovative, and committed to excellence. StudioForty9 works with major Irish retail names, helping them grow market share and serve customers across more commercial channels, including opening up international sales by building necessary integrations, automated processes, and workflows to scale online business. The company operates on a partnership approach where clients come first, striving to develop long-term and meaningful relationships. They are platform-agnostic, allowing them to advise clients on the system best suited to their needs and goals.

Responsibilities

• Develop and execute integrated social media advertising strategies across multiple platforms.
• Manage all parts of the campaign lifecycle, including planning, budgeting, targeting, ad creation, launch, adjustment, and reporting.
• Deeply understand and use platform-specific features and recommended approaches (e.g., Meta Ads Manager, TikTok Ads Manager).
• Put in place and adjust conversion tracking, including pixel installation and event setup.
• Examine campaign performance, find key useful ideas, and generate practical advice to improve ROI.
• Work with cross-functional teams (e.g., creative, web development) to make sure campaign execution is smooth.
• Stay current with the latest industry trends, platform updates, and recommended approaches.
• Build and maintain strong relationships with clients, providing regular updates and proactive communication.
• Help develop new service offerings and internal recommended approaches.

Requirements

• Three or more years of experience in paid social ads within an agency environment working with Ecommerce Brands.
• Proven experience managing and adjusting campaigns across Meta, Pinterest, TikTok, and other relevant platforms.
• Strong understanding of ecommerce principles, including customer journey mapping, funnel adjustment, and key performance indicators (KPIs) such as ROAS, CLTV, and conversion rates.
• Expertise in campaign management tools, including Business Managers, Ads Managers, and analytics platforms (e.g., Google Analytics, Looker Studio).
• Experience with ecommerce platforms (e.g., Shopify, BigCommerce, WooCommerce).
• Excellent analytical, problem-solving, and communication skills (both written and verbal).
• Strong attention to detail and organizational skills.
• Ability to work independently and as part of a team.
• Experience with catalogue feed management.
• Experience with A/B testing and multivariate testing.

Benefits

• Opportunity to work with a dynamic and growing team.
• Competitive salary and benefits package.
• Opportunities for professional development and career growth.
• Remote work flexibility.

Location

• Ireland is ideal, but the entire team is working remotely at present, so location is not an issue.